Management Certifications

Certified Sports Manager (CSM)

Sport and its associated industries of recreation and fitness have entered a period of rapid growth. The recent Skills Audit conducted by the Tourism, Hospitality and Sport Sector Education and Training Authority in 2007, highlights the need for capacity building in sport to promote competence in managing sport organisations, tournaments and events, sport teams and sport facilities. The bridging of the current skills gap will have a positive impact on the management of sport organisations and sport teams as well as the growth of sport at all levels across the globe.

Sport and its associated industries of recreation and fitness have entered a period of rapid growth. The recent Skills Audit conducted by the Tourism, Hospitality and Sport Sector Education and Training Authority in 2007, highlights the need for capacity building in sport to promote competence in managing sport organisations, tournaments and events, sport teams and sport facilities. The bridging of the current skills gap will have a positive impact on the management of sport organisations and sport teams as well as the growth of sport at all levels across the globe.

In addition, the sport marketing industry represents a multi-million dollar industry and the current ten TV channels dedicated to sport are evident of its reach and public demand in terms of access. Managerial competencies are acquired in a variety of contexts, ranging from private fitness facilities and sport clubs to local government initiatives in sport and recreation and on to the marketing and promotional world of sport sponsorships, media, athlete representation as well as sport tourism.

Increased pressure to deliver efficient and effective management of sport entities, athletes, facilities and events comes from participants, federations, spectators and the media as well as athletes with special needs.

The industry specific technical skills required within the operational sport and related environments require specific contextualisation within the operational environment in particular for the areas for which specialization streams were designed within the qualification.

The Certified Sports Manager (CSM)® is aimed at developing specific competencies in a range of self-organisational and life-long learning skills with an in depth knowledge of sport requirements and technical know-how applicable to a sport specific context.

The Certified Sports Manager (CSM)® will enable the assuming of job responsibilities as a sport manager in schools, clubs and private institutions in a range of areas, which includes, but is not limited to sport team management, federation management or facility management.

Candidates will be exposed to establishing of commitment, policy and planning to achieve racial, disability and gender equity through sport programmes whilst maintaining a safe environment for sport activities, events and tournaments within the selected operational environment and community. Candidates meeting the requirements of this qualification will be positioned to further their learning, practice, experience and career within the sport or fitness industries, either at further levels or in other areas of practice.

This Certification will serve as a stepping-stone to equip the learner to specialise in one of the various disciplines of choice in order to take up a leadership role and expand training and development into the area of management.

E-Course Duration: 30 to 35 Hours

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